Gen Y Not as Cavalier About Online Privacy as We Thought
Apr 16, 2010 Uncategorized
UC Berkeley and the Annenberg School of Communications just released a study that shows 18 - 24 year olds share many of their elders’ concerns about online privacy. You may download and read the report by visiting: http://tinyurl.com/y7z7cnb Well worth the read. Keep that in mind as you craft your online and social media strategies. Maybe the kids don’t want you “in their grill” on Facebook.
Tags: Gen Y generations socialmedia Facebook employerbranding
But Where Do I Spend?
Apr 13, 2010 Uncategorized
The talk of 2009 focused on spending freezes, cost-cutting, and other phrases that fit into the recession vernacular. But 2010, so far, has been about recovery, loosening the purse strings, and dare I say – spending money.
As companies recover from the toughest recession seen in decades, even hearing that we are in the midst of a “sluggish” recovery is better than none at all. And now, corporate budgets can start to rebound, including HR and recruiting.
Thinking about your budget, there are probably plenty of items on the wish list, but Hodes Vice President Carol McDaniel has some advice she shared through ERE for the best places to start spending right now.
How to Avoid Cynicism When Trying to Engage Your Workforce.
Apr 12, 2010 Consulting, Corporate Culture, Employee Engagement, Employer Branding, Uncategorized
We have all had our share of bad experiences with tradespeople. You hire someone to repair your drain, install new lighting on your deck or diagnose the “Check Engine” light on your dash. They treat you like dirt: they don’t return calls; they don’t arrive when they agreed to; or your car wasn’t ready when it was promised. Worse, they may do shoddy work.
After such an experience, you chalk them off your list. You may even go out of your way to warn your friends and neighbors never to use the services of these people.
Have you ever had one of these tradespeople call or e-mail you a few months or even years later, pretending like nothing happened, cheerily asking for your business? You immediately begin to laugh, thinking, “As if! It’ll be a frosty day in Hades when I call YOU again.”
The Engagement Lifecycle
Apr 1, 2010 Employee Engagement
Engagement has long been thought of exclusively in the arena of new hires (training and on-boarding programs) and established employees (career development, recognition and awards), but those are only two parts of the talent lifecycle, and engagement touches them all.
As part of Hodes’ recent Engagement Study, HR and Communications professionals were interviewed about engagement programs they had in place; six of the nine mentioned some program or practice that addressed the candidate and potential candidate experience. One organization’s on-boarding survey sought first to assess problems in the hiring process before examining more traditional measures of engagement. Another interviewee discussed a manager training program that taught interviewing skills focused on hiring for fit within the company. Field recruiters, career sites, and diversity initiatives were all cited as programs in place to build engagement.